In fact, regular company messages are an ideal way to have employees weigh in on everything from the new coffeemaker to how satisfied they are with their jobs. They also truly facilitate two-way communication when they include employee surveys and opportunities to submit anonymous feedback. Internal newsletters kickstart conversations by setting an agenda about topics important to the organization. Internal company newsletters aren’t just a way for the company to communicate with employees-they’re also an effective way for workers to share ideas and raise questions. Learn More Creates a two-way communication channel Learn how to create a successful employee newsletter with our step-by-step guide. Reinforces brandingĮmployee newsletters boost company branding by showcasing the company’s voice, style, tone, and imagery, and they provide employees with talking points that promote the company and its brand externally. This reveals itself in the internal brand voice and tone you use across your newsletter as well as the sort of topics you choose to discuss. The type of content included in your internal communication newsletter will say a lot about your organizational values, culture, and brand identity. Internal company newsletters express and reinforce company culture and foster a sense of community among employees, regardless of their individual department or status. Plus, engaged and satisfied employees are more likely to stick around, reducing turnover. When employees have a sense of inclusion, they’re also more innovative and productive, leading to company growth. Informed employees who feel like the company prioritizes the sharing of information are more engaged at their company. In turn, people are empowered to do their best work and contribute to cohesive company culture. That helps everyone stay on the same page and prevents communication silos across teams and departments. Internal company newsletters can inform workers of recent updates, new products, important company news, industry trends, new hires, and more through a single platform. Here’s a breakdown of the biggest perks of your internal newsletter. That’s because it can inform and engage employees while driving them to excel in their roles and boost business outcomes.īut there’s more to it. Benefits of an Internal Company NewsletterĪn internal company newsletter should be an integral part of every organization’s internal communications. That connection in turn leads to healthier, happier, and more productive employees. Internal company newsletters are important in the modern workplace because they connect employees to their company and its culture. It’s also a place to gather staff feedback and build cross-company dialogue through surveys and comment features.īy following internal newsletter design best practices, you’ll be able to deliver a product that truly resonates with staff and boosts workplace engagement. Try Now What is An Internal Company Newsletter?Īn internal company newsletter is a one-stop-shop where employees can find company news, important updates and event invites.įor internal communications teams, an internal corporate newsletter is a vital tool for keeping staff engaged and informed. Looking for an easy way to create, send, and track employee newsletters? Book a free demo with our friendly experts to see how ContactMonkey can optimize your internal communications! In this post, we’ll cover how you can create a standout internal company newsletter and harness its benefits across your workplace, whether it be in higher education or whatever industry you’re in. That’s exactly what the newsletter-which she creates using ContactMonkey-accomplished. “I was hoping that it would entice people to read Widener’s impactful stories more frequently and connect with the news that our department was creating in a more interactive way,” she said. Jessica Reyes, Assistant Director of Communications at Widener University was excited about getting her hands on a tool that could help her communicate effectively. You’ll need one that is easy-to-use, can produce beautiful templates, and can help you boost employee engagement. But you can’t just throw together a newsletter with any email tool. If you want to communicate important company updates at scale, an internal company newsletter may be the way to go. In this post, we’ll walk you through the top tips for creating an effective internal newsletter and unleashing its full benefits. An internal company newsletter can be a powerful tool for connecting your workforce and building a strong company culture.
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